Managing Calendar Contacts: Idea to MVP in Five Days
Overview
CalScraper automatically pulls key info from your calendar and turns it into clear, actionable insights. It helps users identify patterns in their meetings and spot high-engagement contacts—without the hassle of manually sorting through calendar entries. Our role was to transform a basic calendar scraping idea into an intuitive tool that makes it easy to keep track of business relationships. In 5 days.
The Problem
Sorting through calendar events to gather meaningful insights takes up valuable time, and important follow-ups or opportunities can be easily missed. There was a clear need for an efficient solution that could analyze calendar data and offer immediate insights without sifting through.
User Pain Points
The Process
With a small scope, user research would have exhausted more resources than testing the concept live on the market. Additionally, the app shines when users are able to see their own custom data and insights, which is practically impossible for a prototype to achieve. Instead, all hands were on deck for a speedy delivery.
Solution
The Platform
We designed a quick calendar integration that instantly provides valuable insights into users’ meeting patterns and key contacts. The export flow highlights these insights before introducing pricing, and we built weekly/monthly reports to keep users engaged with fresh data over time.
Solution
The Website
Following the Flavor signature approach of blending effective marketing, seamless design and interactive web development, we created a website that outlines value from the first sight.
Employing the StoryBrand Framework, the website acts through:
