wine ice cream
Project Details
About
WICE, known for its wine-infused ice cream, sought to evolve into a premier luxury ice cream brand with a broader product range.
Challenge
The challenge was to revamp WICE's brand to accommodate new products while preserving its luxury image tied to specific wine ice cream offerings.
Solution
We spearheaded the website redesign, focusing on a cohesive visual direction to convey WICE's expansion. Refreshing the brand identity and managing content creation resulted in a captivating website positioning WICE as a luxury brand with an expanded product portfolio.
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